Prince William has brought together a list of global leaders from the worlds of entertainment, sports, and philanthropy to assemble a 13-strong council for his $65 million environmental prize.
Familiar faces on the influential and diverse panel include Cate Blanchett, Shakira, Queen Rania of Jordan, and basketball star Yao Ming, all of whom are currently engaged in environmental activism.
The Earthshot Prize prize council members, who represent six continents, will sit alongside the Duke of Cambridge and Sir David Attenborough as they are supported by a scientific advisory panel to select five winners each year for the next ten years to provide at least 50 solutions to the world’s biggest environmental problems by 2030.
Also joining the group are Brazilian soccer star Dani Alves, Costa Rican diplomat Christiana Figueres, former PepsiCo CEO Indra Nooyi, Chinese business magnate and philanthropist Jack
LONDON (AP) — Prince William has joined forces with renowned British broadcaster and naturalist David Attenborough to launch Thursday a new environmental award, the Earthshot Prize, which has grand ambitions to “incentivize change and help to repair our planet over the next 10 years.”
The prize takes its inspiration from the Moonshot challenge that President John F. Kennedy set for the U.S. in 1961 to put a man on the moon by the end of the decade.
William, who has been immersed in environmental issues all his life, said the same resources used to tackle the coronavirus pandemic should be devoted to saving the natural world.
“According to the experts, it really is the point of no return,” he told Sky News. “We have 10 years to fundamentally fix our planet.”
The plan envisions five prizes of 1 million pounds ($1.3 million) awarded each year