Growing A Startup Involves Balancing Out The Financial Stack

Managing Partner of North America operations at Liquidity Capital, providers of unsecured, non-recourse, no dilution growth capital.

Over the past decade, growth has defined success in the technology sector. The World Wide Web was introduced in 1991, the internet as we know it today, which eventually set off winner-take-all marketplaces and massive scale. By the 2000s, growth became the entrepreneurial mantra, and the birth of new tech giants, entirely new industries and sectors, online communities, commerce and speed of content has redefined how we work, live and play.

Many lessons in this new world order of fast-paced disruption have been learned over the past two decades. While no startup is created with an expiration date, few startups give enough attention to developing a business for the long haul. Growth is still a driving force but must be balanced with fundamental sustainability, a balanced ratio of growth to funding

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