Facebook letting advertisers sow climate denialism: analysis

Facebook is allowing climate misinformation ads to proliferate despite claiming it is committed to rooting out the problem, a new report by a think tank said Thursday.

InfluenceMap used the platform’s own data to identify 51 ads denying the link between human activity and climate change that were viewed a total of eight million times over the first half of 2020.

This was despite the fact that Facebook bans false ads, and stated as recently as September that it is “committed to tackling climate change through our global operations.”

Out of the 51 ads identified, only one was removed by the social media giant while the rest were allowed to run for the entirety of their scheduled campaign.

Two ran until the end of September.

Reacting to the new report, US Senator Elizabeth Warren told the think tank: “InfluenceMap’s devastating report reinforces and reveals how Facebook lets climate deniers spread

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