Sponsorship Valuation Enters A New World

If empty sports stadiums have stripped marketing sponsorships of their value, exactly how much of this value has eroded? And in the pre-Covid days, how accurately was this value gauged?

It may be that no marketing platform has been roiled by the pandemic to the extent sponsorships have. Activation has withered and contractual obligations have been challenged.

I recently asked Tony Pace, president and CEO of The Marketing Accountability Standards Board (MASB), for his insights on the issue.

Paul Talbot: How has the Covid-19 pandemic influenced the process of sponsorship valuation and financial attribution?

Tony Pace: The valuation equation and processes have certainly been changed by the pandemic. On-site gatherings, if they occur at all, have very limited audiences. Not only does that mean there is greatly reduced value to sponsors, it also makes it more difficult to find research respondents as on-site interviews or

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American Express Shares Cut to Neutral on Valuation

American Express shares were cut to neutral from buy by Susquehanna analyst James Friedman, based on a full valuation at the credit card and travel services company.

His rating was at buy for at least three years, according to MarketWatch. Friedman affirmed his share-price target at $110.

“It would be hard for [the company] to do better than its merchants, so consensus 2021 revenue up 11% looks full to us,” Friedman wrote in a commentary, according to MarketWatch. He said 7.5% growth is more like it, according to The Fly.

AmEx shares recently traded at $105.31, down 0.7%. They had fallen 15% year to date through Thursday. They also have risen 11% since Sept. 24, including Friday’s move.

Morningstar analyst Eric Compton sees American Express close to his fair-value estimate of $108.

“Investors should expect a difficult year for AmEx, as the company battles the coronavirus pandemic,” he wrote in

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MicroVision LiDAR Is Worth $2 Billion According To Valuation Of Velodyne And Luminar LiDAR By Ford, Baidu, Hyundai, Volvo (NASDAQ:MVIS)

For outsiders it is usually very difficult or even impossible to determine the value of a company. Especially when it is not based on sales or profits, as in the case of MicroVision (NASDAQ:MVIS), but on intellectual property (patents) and existing technology that will be used in future products. In the case of MicroVision, however, it is essential for shareholders to know the valuation, as the company or parts of it are currently up for sale. In other words, it is important to know the amount a buyer is likely to pay before the sale. The only thing that helps here is to compare the company’s products with those of its competitors. Once this has been done, the company’s valuation can then be derived from the valuations of comparable competing companies. This is what this article tries to do for MicroVision, initially only for the Automotive LiDAR division, i.e.

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Cloud communication platform MessageBird raises $200 million at a $3 billion valuation

MessageBird, a cloud communication platform spanning AI-powered contact center software and APIs for developers, has raised $200 million in a series C round of funding led by Spark Capital. The company has now raised a total of $300 million and is valued at $3 billion.

The Netherlands-based company is perhaps best known for its Twilio-like platform that enables app makers and enterprises to add messaging, voice, SMS, and email functionality to their products through an API (application programming interface). This spares them the resource-intensive task of developing communications infrastructure and makes it easier for companies like Uber to offer text- and voice-based communication features inside their apps.

Omnichannel

MessageBird has also been broadening its horizons. Back in March, the company launched Inbox, a cross-channel contact center platform touted as the “Slack for external communications.” Inbox allows companies to receive inbound customer service requests from messaging apps, SMS, voice, and email

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5G in Automotive and Smart Transportation Market to Exceed a Market Valuation of US$ 9,500 Million by 2030, Says Future Market Insights in New Study

DUBAI, UAE / ACCESSWIRE / October 5, 2020 / In a recent market study by Future Market Insights (FMI) on the 5G in automotive and smart transportation market is expected to grow at a dexterous 26% CAGR throughout the estimated period, 2020-2030. Growing dependence on smart technology comprising IoT and 5G, into the transportation and automotive sectors is poised to confer lucrative revenue prospects to market players. As automotive producers leverage both the demand-side and supply-side advantages provided by the incorporation of 5G technology in automobiles, the market is slated for remarkable growth over the projected period.

However, production in the automotive sector plummeted, accordingly bringing down the automobiles sales, due to the COVID-19 pandemic. This posed a challenge for market growth, healthy growth is predicted with the relaxation of lockdown measures.

“Market players operating in the global market are focusing their efforts towards research & development exercises to discover

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Plan Ahead To Achieve Valuation Step-Ups

Most entrepreneurs think in the present. They know they need money now and they go out and raise whatever they can for their current stage of growth. But, it is critical that entrepreneurs are constantly looking far enough into the future, to know what financial targets will be required to successfully raising their next round of capital, and managing the business towards those targets, to ensure the appropriate valuation step-ups are achieved with each subsequent financing. It is typically not good for the entrepreneur or the investor, if valuations are not continuing to move up over time, as detailed herein.

The Normal Startup Funding Cycle

As a representative example, venture-backed tech startups typically raise monies as follows: $250-$500K seed round, followed by $1-$3MM Series A round, followed by $10-$20MM

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Gaming Giant Roblox Preparing To Go Public Early 2021, Eyes $8 Billion Valuation: Report

KEY POINTS

  • Roblox is currently valued at $4 billion
  • It raised $150 million in series G funding in February
  • Roblox has more than 100 million monthly active users 

Gaming platform Roblox is getting ready to go public on the U.S. stock market early next  year, a move which may double its current valuation of $4 billion, Reuters reported.

The gaming company is in talks with investment banks to gauge whether it should debut on the market through a conventional initial public offering (IPO) or a direct listing, the report quoted sources as saying on the condition of anonymity. The company declined to comment to Reuters.

In an IPO, shares are created, underwritten an sold to the public, while in a direct listing, outstanding shares are sold with no underwriters involved. This is a rare method, which does not dilute the ownership of existing stakeholders.

This week, software maker Asana (NYSE:

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Snowflake Lower as Jefferies Initiates at Hold on Valuation

Snowflake  (SNOW) – Get Report shares fell after Jefferies analyst Brent Thill initiated coverage of the cloud-services company with a hold rating and $250 share-price target.

He likes the company but not its valuation — about 51 times his 2022 revenue estimate and 21 times his best-case 2023 estimate. 

The San Mateo, Calif., company’s stock stands “ahead of its fundamentals,” Thill wrote in a commentary, according to Bloomberg.

Snowflake recently traded at $244.80, down 2.5%. It has more than doubled from its Sept. 15 IPO price of $120.

In addition to his concern about valuation, Thill noted that Snowflake faces intense competition in its field.

As for his overall bullishness, Thill likes Snowflake’s management team. It has a “proven track record of building from a base (today an $81 billion addressable market) to much larger total addressable markets over time.”

Last week, Summit Insights analyst Srini Nandury began

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Asana jumps 10% in trading debut after opening at $4.2 billion valuation


  • Asana jumped as much as 10% in its first day of trading on Wednesday.
  • The stock opened at $27 per share, 29% above its reference price of $21. The ensuing climb marked a 10% increase from the opening price.
  • With 155 million shares outstanding, Asana sported a valuation of $4.6 billion at its peak after opening at $4.2 billion.
  • Visit Business Insider’s homepage for more stories.

Asana jumped as much as 10% in its first day of trading on Wednesday, hitting a high of $29.79.

Asana is a work management software company based out of San Francisco. The firm went public via a direct listing rather than the traditional IPO route.

With a reference price of $21 per share, Asana opened at $27 per share in the first minute of trade, giving it a valuation of $4.2 billion. At its peak on Wednesday, Asana sported a

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At This Valuation, Intel’s IoT Segment Could Provide The Only Growth They Need (NASDAQ:INTC)

After my last article on 7nm’s inability to kill off “dinosaur” tech over the last 8 quarters, I wanted to extrapolate on some of the Taiwan Semiconductor Manufacturing Co. (TSM) revenue data in order to get a bigger picture view. This will be most pertinent for an investor looking to analyze the potential revenue trends for the chipmakers that are TSMC’s direct customers and/or their customers’ competitors, such as Intel (INTC), Advanced Micro Devices (AMD), Nvidia (NVDA), Broadcom (AVGO), Qualcomm (QCOM), Micron (MU) and others.

It will especially help in analyzing the potential in Intel’s Internet of Things Group (IOTG), and also provide some supplemental context on how much the 7nm delay is likely to influence Intel’s long-term profitability and revenue prospects in the segments which most rely on cutting edge technology nodes for semiconductors (like high performance computing) moving forward.

My last article showed the movements in TSMC’s revenue

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