Tokyo, September 30, 2020 – Rakuten Mobile, Inc. today announced the release of the “Rakuten BIG,” a new original 5G-compatible smartphone available for purchase starting today.

The Rakuten BIG is a Rakuten Mobile original 5G-compatible smartphone equipped with a supersize 6.9-inch OLED display. This new device is the world’s first*1 Mobile FeliCa-equipped smartphone with a front camera embedded in the display. The smartphone is equipped with an eSIM, and like other Rakuten Mobile smartphones, is SIM lock free. With the Rakuten BIG, customers will be able to use Rakuten Mobile’s 5G service in 5G service areas*2.

The supersize 6.9-inch OLED display on the Rakuten BIG is completely notch-less, made possible by embedding the front camera inside the display itself, offering an immersive full-screen display that delivers vivid clarity. The Rakuten BIG also features a 4-lens AI camera, made up of a wide-angle camera, an ultra wide-angle camera, a macro camera and a depth sensing camera that specializes in capturing moments with just the right amount of background blur. With a maximum resolution of approximately 64 megapixels, the Rakuten BIG’s AI camera and wide range of photography modes provide the user with the toolset they need to take exactly the kind of photos they want.

The new smartphone from Rakuten Mobile also includes an in-display fingerprint sensor, an IP68 rating for water and dust resistance, and an approximately 4,000mAh large-capacity battery, making it ideally suited for every aspect of daily life.

The Rakuten BIG is available in three colors: Black, White and Crimson Red*3.

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