IBM will manage the technology for Activision Blizzard’s Overwatch League in a sign that esports is starting to demand the most sophisticated cloud and AI technologies. The idea is to put esports on the road to being a mainstream phenomenon alongside traditional sports.
This is the kind of marriage that we can expect to see more of in the future as gaming and entertainment demand high-end technologies from AI to cloud computing.
In a multi-year deal, IBM is teaming up with Activision Blizzard, one of the biggest players in the game industry. IBM will provide cloud, Watson AI, and machine learning for the Overwatch League and become a presenting partner of the Overwatch League Grand Finals. IBM will power interactive and analytical content for the league, which is one of the powerhouses of the $950 million esports industry.
The IBM sponsorship component kicks off at this year’s 2020 Overwatch League