The Overwatch League Grand Finals weekend is underway and although we’re in the middle of the biggest pro Overwatch event of the year, Activision Blizzard is already looking towards the future. It has signed a multi-year deal with IBM. The league will use IBM’s cloud and artificial intelligence tech to “power analytical and interactive content” in its broadcasts.
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“We’re constantly striving to give fans the ability to more meaningfully engage with the Overwatch League, and teaming up with IBM enables us to do just that,” Brandon Snow, chief revenue officer of Activision Blizzard Esports, said in a statement.
“IBM’s cutting-edge AI and machine learning, underpinned by cloud technologies, will help enable us
Esports is an international spectator sport based on popular video games like Fortnite and League of Legends. These titles alone have generated billions of dollars. Game companies like Activision, Epic Games, and Riot Games, and their licensees (the owners and broadcasters) are producing televised, athlete-driven live entertainment, just like traditional sports. The video game industry as a whole generates more revenue than movies and music put together, over $120 billion according to Neilson Superdata. That dwarfs the pro football, which generates a measly 11 billion.
Compared to America’s most popular pro sports, football, basketball and baseball, Esports is small, but it now ranks with popular sports entertainment like wrestling. In
What Happened: Seasoned gamers and investors know that PC games are big business and the Roundhill BITKRAFT Esports & Digital Entertainment ETF (NYSE: NERD) proves as much.
Up almost 53% year to date, NERD is displaying positive pandemic leverage, but there’s more to the story, including the stellar growth of PC games. Global gaming PC sales are expected to swell to $39.2 billion this year, representing 60% growth over the past half decade, according to SafeBettingSites.com.
Why It’s Important: “In 2015, the global gaming PC market hit $24.6bn in revenue, revealed the Jon Peddie Research data. High-end PC sales accounted for 45% of that value, followed by mid-range and entry-level gaming PCs with 30% and 25%