Earlier this week, I published my first coverage of the virtual Microsoft Ignite 2020 conference, in which I did a flyby over a wide range of product areas—Teams, Power Platform, Azure, and more. While I did touch on some of the Power Platform announcements, today, I will continue my coverage with a more in-depth look at Microsoft’s announcements for its low-code developer platform for businesses. This platform is a great differentiator for Microsoft and one of the best enterprise tools for enabling digital transformation. It’s quickly becoming one of my favorite of the company’s offerings to follow, and with all that Microsoft does well, that’s saying something. Let’s take a closer look.
With the current digital transformation rate, accelerated even further by the pandemic, there’s just not enough developer talent out there to keep up with the demand. Many businesses, especially small-to-medium-sized companies, do not
I’ve been following Microsoft since before it was called Microsoft. This is because back in the 1970s I was approached to go to work for the company but had already taken another job and never took the interview.
For most of my life, I’d viewed Microsoft as my road not traveled, and then in 1995, I became the operating system analyst covering the Windows 95 launch, and my life changed. Through much of the 1990s Microsoft tried for dominance the wrong way. It went from being beloved to being broadly hated and almost got broken up. Bill Gates and Steve Ballmer left the company. Satya Nadella came in, and now Microsoft is both more powerful and not threatening because they approach market dominance the right way — by not focusing on it.
At Microsoft Ignite last week, the breadth and focus that Microsoft demonstrated were arguably well beyond what any