Technology will no longer merely be used to augment the visitor experience. It won’t be an add on. It won’t be extra.
Technology will be the attraction, every bit as much as sculpture, ceramics, or paintings.
Moving forward, technology will now feature in the institution’s programming every bit as much as its Robert Indiana “LOVE” sculpture, the first and largest of its kind he ever created. Every bit as much as its esteemed collection of Japanese Edo Period artwork. Every bit as much as its Van Gogh at the height of his powers oil painting.
And Van Gogh, who died over 130 years ago, allows Newfields to make the leap when THE LUME Indianapolis debuts in June 2021.
LOS ANGELES, Sept. 30, 2020 /PRNewswire/ — Realife Tech, the Experience Automation Platform working with the world’s biggest entertainment destinations and events, announced today a three-year partnership with the Indianapolis Motor Speedway(IMS). This partnership is designed to connect and improve all fan engagement platforms through Realife Tech’s Experience Automation Platform. The first utilization of this technology will be deployed during the NTT INDYCAR SERIES’ INDYCAR Harvest GPpresented by GMR and the Intercontinental GT Challenge Powered by Pirelli sports car championship from Oct. 2-4.
This partnership includes a world-class venue mobile app personalized for all IMS fans, as well as a full integration with IMS’ new proprietary digital ticketing solution, as digital ticketing will be the only way to enter the track for the races on Oct. 2-4. IMS went through a rigorous vetting process guided by NTT DATA, the Official Technology Partner of