Rakuten launches 5G smartphone and plan |

September 30, 2020

Japanese cellco Rakuten Mobile, whose 5G network currently covers parts of Tokyo, Kanagawa, Saitama, Hokkaido, Osaka and Hyogo, has launched a new 5G plan, Rakuten Un-Limit V, as well as new 5G-compatible smartphone, Rakuten BIG.

The plan is designed to be simple, intuitive and easy-to-use whether customers are in Japan or traveling internationally, providing them with unlimited data and calls on its 5G and 4G networks for a single monthly fee of ¥2,980 (€24.10) – the same fee as its previous Rakuten Un-Limit 2.0 plan.

According to Mickey Mikitani, Chairman and CEO of Rakuten Inc, and Representative Director, Chairman and CEO of Rakuten Mobile, the company’s aim is to reduce the household cost of mobile services. “Less than six months since full-scale commercial launch of the world’s first fully virtualised mobile network, today Rakuten Mobile takes another step forward to transform the mobile industry. We’re offering customers

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Rakuten Mobile Releases New 5G-Compatible Smartphone: Rakuten BIG, 5G

Tokyo, September 30, 2020 – Rakuten Mobile, Inc. today announced the release of the “Rakuten BIG,” a new original 5G-compatible smartphone available for purchase starting today.

The Rakuten BIG is a Rakuten Mobile original 5G-compatible smartphone equipped with a supersize 6.9-inch OLED display. This new device is the world’s first*1 Mobile FeliCa-equipped smartphone with a front camera embedded in the display. The smartphone is equipped with an eSIM, and like other Rakuten Mobile smartphones, is SIM lock free. With the Rakuten BIG, customers will be able to use Rakuten Mobile’s 5G service in 5G service areas*2.

The supersize 6.9-inch OLED display on the Rakuten BIG is completely notch-less, made possible by embedding the front camera inside the display itself, offering an immersive full-screen display that delivers vivid clarity. The Rakuten BIG also features a 4-lens AI camera, made up of a wide-angle camera, an ultra wide-angle camera, a macro camera

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