Estee Lauder—the multinational beauty manufacturer behind some of this planet’s best-loved skincare and makeup products—is sending a serum to space.
In a world, nay, galaxy-first, ten bottles of Estee Lauder’s ‘Advanced Night Repair’ serum will be shuttled out of this world for a four-and-and-half hour photoshoot shot by NASA astronauts.
While NASA’s astronauts won’t appear in the images, the International Space Station and cosmos will, and Estee Lauder are paying roughly $128,000 for the privilege.
The companies have said a spacecraft delivering commercial supplies—including radish seeds, a toilet, and the serums—will launch from Virginia “no earlier than October 1”.
After reaching the ISS (typically a four-day mission), NASA astronauts will photograph and film the serum in the ISS’ Cupola observatory, taking advantage of its heavily-windowed panoramic views of space.